Private beta · limited places

Doing social media properly costs over €1,000 a month. PurpleUp starts at €49.

Everything from A to Z — the posts, the videos and the replies. PurpleUp makes the lot for you.

Nothing is ever posted until you say yes. It uses your own logo and colours, so it looks like you.

€1,000–3,000What this work usually costs each month
€150+What one short video costs
€49What PurpleUp starts at
instant demo · live
Try it now for your business
Free to try. No card needed.

No website? Just tell us what you sell.

What's inside

Everything you would pay someone else for.

The part nobody else has

Say it, and there's a video

Type one sentence and you get a real video back. Not stock clips — a new one, made for you.

we use the best video AI there is, and we keep it up to date
Swipe posts

The posts people swipe through

Say the topic and it writes and draws every slide. You come back to a finished set and pick a day.

ReadingWordsDesignMaking itDone
Pictures & design

The graphics you would pay for

A logo, a poster, a thumbnail — say it in a sentence and it makes it. If you don't like a bit, just say what to change.

Posting

Instagram, Facebook, TikTok and four more

Make the post once. It goes to every account you have joined up.

As many accounts as you like, on every plan
Replies

One place for every comment

Comments and messages from all your accounts land together. Each one already has an answer written for you.

Your team

Let other people in

Add your team, or your client. You choose what each person is allowed to see.

Free for anyone who only needs to say yes
Rooms · nothing else does this

Let it argue with itself first

Paste your plan in and three helpers pull it apart. Better they find the holes than your customers do.

Chat → calendar

Drag it onto a Thursday

Grab what you just made and drop it on a day. No downloading and no uploading.

Numbers

What worked, in plain English

See which posts people liked and when they saw them. Next week you do more of what worked.

The brain

The three best AIs in the world, already set up

You just talk to it and it does the work. Nothing to set up and nothing to choose.

We keep them up to date. You never have to think about it.
Getting organised

Your jobs list, and Asana both ways

Keep the jobs next to the work instead of in another tab. If you already use Asana, it stays in step on its own.

Pricing

One short video usually costs more
than a whole month of this.

Both plans make your videos and posts. Only one puts them online for you.

Solo€49
  • 5 videos a month
  • 10 swipe-posts a month
You post them yourself.
Most people pick thisStudio€99
  • 15 videos a month
  • 15 swipe-posts a month
  • It posts them for you
  • It answers your comments and messages
Everything runs on its own. One business.
How the videos work
  • Each video is up to 10 seconds. Want a longer one? We join several together, so 15 videos can become 5 films of half a minute.Different AI engines make different parts, and we stitch them into one — you just say what you want.
Both plans also come with
  • A chat that does the work. It runs on the best AI there is — Claude, ChatGPT and Gemini — and we keep it up to date for you.
  • Any graphic you ask for. Logos, posters, covers.Send it a photo of your shop and say “make me a flyer for our Friday party” — you get one back.
  • A jobs list to keep you on track, and it works with Asana if your team already uses it.

A swipe-post is the kind you swipe through, slide by slide. Cancel any month from your settings and keep everything you made.

Do this for other people? We have plans for studios and agencies running several brands. Talk to us.

Before you ask

Three fair questions.

Will it make rubbish and embarrass me?

Nothing is posted until you press approve. It uses your colours, your fonts and your logo, so it looks like you.

Do I need to know anything about AI?

No. You type what you want the way you would say it to a friend.

Can I stop whenever I like?

Yes, any month, from settings. You take everything you made with you.

Cohort 01

Come and break it.

We take a handful at a time so we can set each one up properly. Applications are reviewed every Friday.

No card. Two questions after this.

By requesting an invite you agree to our privacy notice. We’ll only email you about your invite.